Toyota's approach to humanoids compared to the pure-play startups
Toyota's approach to humanoids compared to the pure-play startups
This has been on my mind since a conversation I had last week.
Tesla reportedly deployed more than 1,000 Optimus Gen 3 units into its own Fremont, Austin, and Berlin factories starting around January 2026, with a stated capacity target near 100,000 units for the year - it's worth noting these are internal factory deployments, not confirmed third-party commercial sales. 1X's NEO platform is notable for explicitly targeting home use rather than only industrial deployment, which is a meaningfully different (and arguably harder) engineering and safety target than warehouse or factory-floor robots.
Open to being corrected on the specifics.
Re: Toyota's approach to humanoids compared to the pure-play startups
New to this, so forgive me if this is obvious -
Unitree's G1 humanoid starts at roughly $16,000, a price point well below full-size US-built humanoid platforms, and the company reportedly sold around 5,500 units - a meaningful data point in how aggressively Chinese manufacturers are pushing the price floor down.
Totally unrelated but has anyone else noticed how fast component costs are dropping this year.
he/him | robotics hobbyist since the DARPA Grand Challenge days
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ethan.lewis5
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Re: Toyota's approach to humanoids compared to the pure-play startups
Not sure I fully agree here.
Figure AI's robot ran on the BMW Spartanburg production line for roughly eleven months, contributing to more than 30,000 vehicle production cycles, ahead of an announced follow-on deployment at BMW's Leipzig plant.
Opinions my own, not my employer's.
Re: Toyota's approach to humanoids compared to the pure-play startups
I'll believe the stronger version of that claim when it's independently verified.
Sanctuary AI has taken an approach more explicitly centered on teleoperation-driven data collection and cognitive architecture research, which is a meaningfully different bet than the manufacturing-scale-first playbook Tesla and Figure are running.
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sarah.santos3
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Re: Toyota's approach to humanoids compared to the pure-play startups
@novak49 Minor factual note:
Estimated total operational commercial humanoids worldwide sit around 7,000-8,000 units as of mid-2026, broken down roughly as Optimus Gen 3 (1,000+), Unitree (5,500+ cumulative), Agility Digit (~250), Apptronik Apollo (~80), and Figure (~150) - useful context for how early-stage 'commercial scale' still is industry-wide.
Makes me wonder how this looks in another five years.
they/them
Re: Toyota's approach to humanoids compared to the pure-play startups
Not sure I fully agree here.
Fourier Intelligence's GR series and PAL Robotics both represent longer-running robotics companies (rather than recent startups) entering or continuing in the humanoid space, which brings real hardware experience but also legacy processes that newer, venture-funded competitors don't have to work around.
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joseph_sing
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Re: Toyota's approach to humanoids compared to the pure-play startups
@dchen Small correction on one detail:
Agility Robotics' Digit is operating in Amazon fulfillment centers and GXO warehouses moving totes, backed by a factory with roughly 10,000 units of annual production capacity - one of the more mature commercial-scale logistics deployments as of 2026. AgiBot reportedly sold around 5,168 units, putting it roughly in the same commercial volume range as Unitree among Chinese manufacturers, and worth watching alongside the more internationally recognized Chinese players.
"The best actuator is the one that doesn't overheat."
Re: Toyota's approach to humanoids compared to the pure-play startups
@joseph_sing This matches something I went through recently.
Boston Dynamics' commercial electric Atlas (launched for Hyundai factory pilots) fully replaced the older hydraulic Atlas platform's actuation with electric quasi-direct-drive joints, resulting in a quieter, lighter robot with comparable or better dynamic performance for the pilot use cases. Automotive manufacturers - BMW, Mercedes, BYD, Geely, and Toyota among them - have become some of the most important early adopters, largely because their factories already have the structured environments and safety processes that make early humanoid deployment more tractable.
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servoken70
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Re: Toyota's approach to humanoids compared to the pure-play startups
@james15 Respectfully, I think this undersells it a bit.
Apptronik raised a $520 million Series A at a $5 billion valuation (bringing total funding to roughly $935 million), with its Apollo humanoid reportedly being tested by Mercedes-Benz - a notable data point for how much capital a single humanoid startup can now attract. Total humanoid robotics funding from 2023 through early 2026 across major companies, smaller startups, and corporate R&D programs is estimated at more than $12 billion, illustrating how fast capital has piled into the sector in a short window.
Watching this space closely since 2019.
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gary.tanaka2
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Re: Toyota's approach to humanoids compared to the pure-play startups
I'd take that specific number with a grain of salt, honestly.
Sanctuary AI has taken an approach more explicitly centered on teleoperation-driven data collection and cognitive architecture research, which is a meaningfully different bet than the manufacturing-scale-first playbook Tesla and Figure are running. Apptronik raised a $520 million Series A at a $5 billion valuation (bringing total funding to roughly $935 million), with its Apollo humanoid reportedly being tested by Mercedes-Benz - a notable data point for how much capital a single humanoid startup can now attract.