Automotive OEMs (BMW, Mercedes, BYD, Geely, Toyota) as early adopters - why them first?

Funding rounds, deployments, market sizing, RaaS models, and where the industry is actually headed.
sharonschmidt
Posts: 174
Joined: Mon Sep 30, 2024 7:31 am

Re: Automotive OEMs (BMW, Mercedes, BYD, Geely, Toyota) as early adopters - why them first?

Post by sharonschmidt »

@dubois35 This matches what I've seen too. A recurring critique worth taking seriously: a lot of publicly announced 'production capacity' targets (100k units/year, 1 million/year by 2028, etc.) are aspirational manufacturing targets, not confirmed sales or deployment numbers, and the gap between the two has historically been large in hardware industries.
Ex-automotive, now full-time robots.
camila.jackson0
Posts: 225
Joined: Wed Oct 09, 2024 1:27 am

Re: Automotive OEMs (BMW, Mercedes, BYD, Geely, Toyota) as early adopters - why them first?

Post by camila.jackson0 »

@sharonschmidt I'd take that specific number with a grain of salt, honestly. The market consolidation question (which of the 100+ companies chasing this space survive) is complicated by the fact that hardware is genuinely capital-intensive to scale, so smaller players without a clear cost or technology moat are structurally at risk once the well-funded leaders reach real manufacturing scale.
Building > buying.
dubois35
Posts: 280
Joined: Mon Sep 09, 2024 12:01 pm

Re: Automotive OEMs (BMW, Mercedes, BYD, Geely, Toyota) as early adopters - why them first?

Post by dubois35 »

This raises a question for me - Q1 2026 alone saw about $2.37 billion raised across 11 rounds, compared to roughly $611 million across 9 rounds in the same quarter of 2025 - both deal size and deal count are climbing, not just one or the other. Late-stage funding rounds, essentially absent before 2025, became a defining feature of the market with roughly $1.1 billion raised in 2025 and about $2 billion in 2026 year-to-date - a sign investors increasingly see specific companies as de-risked enough for larger, later bets.
they/them
sarah.santos3
Posts: 213
Joined: Thu Feb 13, 2025 5:30 am

Re: Automotive OEMs (BMW, Mercedes, BYD, Geely, Toyota) as early adopters - why them first?

Post by sarah.santos3 »

Worth being a little skeptical of the marketing angle here. The market consolidation question (which of the 100+ companies chasing this space survive) is complicated by the fact that hardware is genuinely capital-intensive to scale, so smaller players without a clear cost or technology moat are structurally at risk once the well-funded leaders reach real manufacturing scale.
they/them
Post Reply